How to revive a failing CRM system...
There’s been a lot of bad press about customer relationship management (CRM) technology over the years. While a lot has been made about CRM failures, the reality is that only a very small proportion of implementations actually fail in the sense that the system doesn’t go live. Where CRM has commonly failed is in its ability to positively impact the bottom line.
Practical Limits for Configurability
The last few months, my team has been working on a sample SaaS application to demonstrate the multi-tenancy concepts I’ve been describing in my papers and blog. One of the areas we spent some cycles thinking about are the aspects of...
Read more about Practical Limits for Configurability...Departures and Arrivals at APX
When we started Adaptive Path 7 years ago, we all left what we were doing and started on a new adventure. In the past few months, we’ve seen a few folks leave Adaptive Path to strike out on their next ventures — Ryan joining start-up Plinky, Bryan...
Read more about Departures and Arrivals at APX...Enable Google Analytics for your AdSense Account N
AdSense publishers will soon be able to view more detailed reports by linking their AdSense accounts to Analytics. Here's a quick tip that should help you enable Analytics in your AdSense account in less than 24 hours. Google is slowly rolling...
Read more about Enable Google Analytics for your AdSense Account Now...PaaS Magic from Coda with Google Apps and Force.co
The value of platform as a service (PaaS) is not that you can take your on-premise applications and run them in the cloud - that's so ASP! In my opinion (and what would a blog be without one), the real value is in enabling functionality that was...
Read more about PaaS Magic from Coda with Google Apps and Force.com...ExactTarget API tip - complex filters
A couple of weeks ago I was at a client site doing ExactTarget API consulting. This client is standardizing on ExactTarget as their single source of all e-mail communications from three of their internal applications. They will use 5Buckets for the...
Read more about ExactTarget API tip - complex filters...Answers to the salesforce.com - Google Rumors
We thought we would settle all the salesforce.com / Google rumors that are floating around. The news is not an acquisition, but rather that Appirio is is now the first partner to be certified as both a salesforce.com consulting and...
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